This post is for: anyone interested in the technologies behind our Starter Website packages The trouble with pricing a web design is that it’s hard to predict the cost until the scope and requirements of the project are known. But often, start-ups and small businesses need to know what to budget for in advance, because […]
Small Business Website Design Tips
These are the Best Light blog posts that offer helpful tips to small businesses and not-for-profit organizations on the topic of websites and web design.
Registering your domain name and hosting your website are two different things
This post is for: small business owners who are unclear about the difference between getting a domain name and getting hosting for a website. If you’re a small business owner, you need a website. To get one, you need to do the following: Buy your domain name. This is the “www.(yourcompany).com” address that you will advertise as the location of your website. […]
Don’t let technology hijack, dilute or upstage your message
This post is for: business owners who are making decisions about the content and the presentation of their websites. Websites are built and presented with technologies that continue to evolve. Every month, there are new tools, tricks, fads, and ways to present, adorn and animate a website’s contents. And that’s great. The web would be a boring place indeed […]
With WordPress, you can add and edit your website’s contents yourself
This post is for: business owners who are unfamiliar with WordPress, but considering it as a way to let them edit their own websites Sometimes clients ask us to build them a website that they can edit later themselves. In these cases, we often recommend WordPress, a very popular platform that gives you a web-based area […]
‘Help, I need a website!’ What you need to do to get your small business online
This post is for: solopreneurs, freelancers, consultants, owners of start-ups, and anyone else who needs a website and isn’t sure exactly what’s involved or where to start We received a question recently from a small business owner asking us to “describe at a high-level the steps needed to create a personal website, by breaking them down into ‘must do’, ‘can […]
Your website needs to be mobile-friendly
This post is for: business owners who don’t use smart phones to view websites, and anyone who’s unfamiliar with “responsive web design” It wasn’t until I got my own smart phone that I finally understood why every small business really needs a mobile-friendly website. It’s because they’re called phones, but they’re really pocket computers, and millions of people are using them […]
We are